
Website and email copywriting for nature-led changemakers
Helping community land, citizen science and conservation projects soar
You’re working for nature and nature needs your help
You could be heading up a rewilding project, working with schools on climate action or recruiting horticultural therapists for a community garden.
Your passion for your work is undeniable and now you want your nature-aligned services to be seen, heard and understood to make more impact and become sustainable.
You’re on a BIG mission and you know you can’t go alone.
You might be looking for a copywriter because:
- You struggle to explain what you do and the help you need. You want people to be excited and eager to hop on board and support your cause.
- Enquiries from your website are featherlight and at this rate, you won’t get enough traction to make the difference you want to see in the world.
- You’re not sure leaflets and emails are worth the effort (they are!) so you’ve put all of your eggs in the social media basket and now Instagram has gone down… 😣
Get your copywriting off the ground
Your project deserves to be seen, heard and understood. Want people falling over themselves to get involved? Let’s give it a flying start.

Hello, I’m Nicolette, your nature copywriter.
I write marketing copy for founders of creative, environmental CICs that support people’s health and build joyful, resilient communities.
I’m concerned about nature too. I know how vital it is for everyone’s health and wellbeing.
I’m also a mindful photography facilitator who leads woodland ‘walks of wonder’ around Berkshire (UK) and runs seasonal get-closer-to-nature creativity sessions.
My NATURE MISSION is inspiring people to notice and care for their surroundings. To live with nature in mind.
Blending simple creative activities and mindful photography, I help people lighten up, find joy and more calm in their lives. I also love sharing ways to become a more savvy consumer and reduce our impact on the planet.
It’s getting urgent now to take action for the environment.
That’s why I moved from general copywriting to work with climate-conscious social enterprises. I want nature recovery and biodiversity projects to flourish and soar for everyone’s future. For the planet, for everyone who calls it home and future generations.
Whether you’re a land-owner, fundraiser or community engagement lead, you want your joy project to take off and soar. To feel all your hard work is making a real difference. Plus you need your CIC to be self-financing.
I help you work out what to say and who needs to hear it. I craft the words to attract and excite your ideal clients, inspiring and empowering them to take action.
“Nicolette did a very thorough and insightful review of my website. The report was clear and laid out in a way that was easy to digest and understand. I was offered lots of insights that I was not aware of and it has given me lots to think about going forwards. Nicolette has a very gentle, unassuming manner and is so kind and helpful. It is wonderful to work with somebody who cares so much about people and planet.”
– Clare Gouldstone, Founder, Nature-Connected Neighbourhoods CIC
Blue-sky copywriting
Stuck indoors working on your website? Let’s create an escape plan! Get your freedom back and enjoy more time outside doing what you LOVE.
Copywriting services
Create

Line your nest with lively content to powerfully promote your project.
Sustain

Website reviews and emails for more empathy and faster action.
Soar

Maintain momentum. Copywriting for more reach and a bigger impact.
How I work
- Book a call to chat about what you need, your budget and timelines
- I send you a detailed quote with everything you need to know
- To go ahead, you pay 50% upfront and agree timescales (payment plans are available)
- I provide first draft for feedback (two rounds of revisions are included)
- Once you’re happy, sign-off copy and pay the balance
I support environmental causes (currently Project Seagrass) and donate 1% of every cleared payment from my copywriting services via Work for Good.